Paid Media Performance
Weekly Total Spend
Google Ads + Bing combined spend
Current Period
Prior Year
Weekly Traffic (Clicks)
Search clicks (non-branded)
Current Period
Prior Year (YoY)
Weekly CTR
Non-branded click-through rate
Current Period
Prior Year (YoY)
Weekly Free Sign Ups
Data available from Mar 9, 2026 onwards · No prior year comparison yet
Current Period
Prior Year (YoY)
Weekly Total Conversions
Google Ads + Bing combined conversions
Current Period
Prior Year (YoY)
Cost Per Conversion
Total Spend ÷ Total Conversions (lower is better)
Current Period
Prior Year (YoY)